Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Keller, Kvin Lane
Awduron Eraill:	Parameswaran, Ambi M G Jacob, Isaac
Fformat:	Llyfr
Iaith:	Saesneg
Cyhoeddwyd:	New Delhi Pearson India 2015
Rhifyn:	4th
Pynciau:	Marketing; > Marketing management; > Brand management
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Eitemau Tebyg

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