Saxena, R. (2016). Marketing Management (5th.). Tata McGraw Hill Education Private Limited.
Cita Chicago (17th ed.)Saxena, Rajan. Marketing Management. 5th. New Delhi: Tata McGraw Hill Education Private Limited, 2016.
Cita MLA (9th ed.)Saxena, Rajan. Marketing Management. 5th. Tata McGraw Hill Education Private Limited, 2016.
Atenció: Aquestes cites poden no estar 100% correctes.