Charan, R. (2008). What the Customer Wants You to Know. Penguin Group.
Chicago Style (17th ed.) CitationCharan, Ram. What the Customer Wants You to Know. New Delhi: Penguin Group, 2008.
MLA (9th ed.) CitationCharan, Ram. What the Customer Wants You to Know. Penguin Group, 2008.
Warning: These citations may not always be 100% accurate.