Role of CRM and Brand Equity in Building Trust A Study of the Indian Private Sector Banks

Lignende værker

• CRM at the speed of light
  af: Greenberg, Paul
  Udgivet: (2004)
• CRM at the speed of light
  af: Greenberg, Paul
  Udgivet: (2004)
• Brand Experience and its Implications on Brand Equity
  af: Bakre Ankita
  Udgivet: (2014)
• STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
  af: KELLER KEVIN LANE
  Udgivet: (2008)
• STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
  af: KELLER KEVIN LANE
  Udgivet: (2008)