Kaplan, R. (2004). Strategy Maps (1st.). HBR Press.
Cita Chicago (17th ed.)Kaplan, Robert. Strategy Maps. 1st. HBR Press, 2004.
Cita MLA (9th ed.)Kaplan, Robert. Strategy Maps. 1st. HBR Press, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.