Corporate Communication
A comprehensive and engaging textbook that helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups. A non-exhaustive list of the functions of corporate communication involves identifying and segmenting stakeholders, promoting brand po...
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Главный автор: | Jethwaney, Jaishri |
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Формат: | |
Язык: | английский |
Опубликовано: |
New Delhi
SAGE
2018
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Редактирование: | 2nd ed. |
Предметы: | |
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