Newell, F. (2008). Why CRM Dosen't Work (1st.). Kogan Page.
Cita Chicago (17th ed.)Newell, Frederick. Why CRM Dosen't Work. 1st. Kogan Page, 2008.
Cita MLA (9th ed.)Newell, Frederick. Why CRM Dosen't Work. 1st. Kogan Page, 2008.
Atenció: Aquestes cites poden no estar 100% correctes.