APA-viite (7. p.)

Kotler, P., & Keller, K. L. (2017). Marketing Management (3rd ed.). Pearson.

Chicago-viite (17. p.)

Kotler, Philip, ja Kevin Lane Keller. Marketing Management. 3rd ed. Noida: Pearson, 2017.

MLA-viite (9. p.)

Kotler, Philip, ja Kevin Lane Keller. Marketing Management. 3rd ed. Pearson, 2017.