Kotler, P. (2017). Marketing Management (15.). Pearson.
Cita Chicago (17th ed.)Kotler, Philip. Marketing Management. 15. Noida: Pearson, 2017.
Cita MLA (9th ed.)Kotler, Philip. Marketing Management. 15. Pearson, 2017.
Atenció: Aquestes cites poden no estar 100% correctes.