Holt Douglas B. (2004). How Brands Become Icons. Harvard Business School.
Style de citation Chicago (17e éd.)Holt Douglas B. How Brands Become Icons. Boston: Harvard Business School, 2004.
Style de citation MLA (9e éd.)Holt Douglas B. How Brands Become Icons. Harvard Business School, 2004.
Attention : ces citations peuvent ne pas être correctes à 100%.