Holt Douglas B. (2004). How Brands Become Icons. Harvard Business School.
Chicago-čujuhus (17. p.)Holt Douglas B. How Brands Become Icons. Boston: Harvard Business School, 2004.
MLA-čujuhus (9. p.)Holt Douglas B. How Brands Become Icons. Harvard Business School, 2004.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.