APA (7th ed.) Citation

Kim Chan W. & Mauborgne, R. (2015). Blue Ocean Strategy. HBSP.

Chicago Style (17th ed.) Citation

Kim Chan W. and Renee Mauborgne. Blue Ocean Strategy. Boston, U.S: HBSP, 2015.

MLA (9th ed.) Citation

Kim Chan W. and Renee Mauborgne. Blue Ocean Strategy. HBSP, 2015.