Tapp, A. (2012). Principles of Direct and Database Marketing (4th.). Pearson.
Citación estilo ChicagoTapp, Alan. Principles of Direct and Database Marketing. 4th. Pearson, 2012.
Cita MLATapp, Alan. Principles of Direct and Database Marketing. 4th. Pearson, 2012.
Warning: These citations may not always be 100% accurate.