Rao, K. R. M. (2011). Services Marketing. Pearson.
Chicago Style (17th ed.) CitationRao, K. Ram Mohan. Services Marketing. Noida: Pearson, 2011.
MLA (9th ed.) CitationRao, K. Ram Mohan. Services Marketing. Pearson, 2011.
Warning: These citations may not always be 100% accurate.