APA (7th ed.) Citation

Rao, K. R. M. (2011). Services Marketing. Pearson.

Chicago Style (17th ed.) Citation

Rao, K. Ram Mohan. Services Marketing. Noida: Pearson, 2011.

MLA (9th ed.) Citation

Rao, K. Ram Mohan. Services Marketing. Pearson, 2011.

Warning: These citations may not always be 100% accurate.