Winston,Wayne L. (2014). Marketing Analytics: Data-Driven Techniques with Microsoft Excel (NA.). Wiley.
Lua i Stíl Chicago (17ú heag.)Winston,Wayne L. Marketing Analytics: Data-Driven Techniques with Microsoft Excel. NA. Canada: Wiley, 2014.
Lua MLA (9ú heag.)Winston,Wayne L. Marketing Analytics: Data-Driven Techniques with Microsoft Excel. NA. Wiley, 2014.
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