Keller, K. (2018). Strategic Brand Management (4th.). Pearson.
Chicago Style (17th ed.) CitationKeller, K.V. Strategic Brand Management. 4th. Uttar Pradesh: Pearson, 2018.
MLA (9th ed.) CitationKeller, K.V. Strategic Brand Management. 4th. Pearson, 2018.
Warning: These citations may not always be 100% accurate.