Kotler, P. (2018). principles of Marketing (17th.). PEARSON.
Chicago Style (17th ed.) CitationKotler, Philip. Principles of Marketing. 17th. Noida: PEARSON, 2018.
MLA (9th ed.) CitationKotler, Philip. Principles of Marketing. 17th. PEARSON, 2018.
Warning: These citations may not always be 100% accurate.