APA-referens (7:e uppl.)

Loudon, D. L., & Bitta, A. J. D. (2018). Consumer Behavior (4th.). McGraw Hill Education.

Chicago-referens (17:e uppl.)

Loudon, David L., och Albert J Della Bitta. Consumer Behavior. 4th. Chennai: McGraw Hill Education, 2018.

MLA-referens (9:e uppl.)

Loudon, David L., och Albert J Della Bitta. Consumer Behavior. 4th. McGraw Hill Education, 2018.