Iacobucci, D., & Vohra, A. (2020). Marketing Management. Cengage.
Chicago Style (17th ed.) CitationIacobucci, Dawn, and Anupama Vohra. Marketing Management. Delhi: Cengage, 2020.
MLA (9th ed.) CitationIacobucci, Dawn, and Anupama Vohra. Marketing Management. Cengage, 2020.
Warning: These citations may not always be 100% accurate.