Iacobucci, D., & Vohra, A. (2020). Marketing Management. Cengage.
Cita Chicago (17th ed.)Iacobucci, Dawn, i Anupama Vohra. Marketing Management. Delhi: Cengage, 2020.
Cita MLA (9th ed.)Iacobucci, Dawn, i Anupama Vohra. Marketing Management. Cengage, 2020.
Atenció: Aquestes cites poden no estar 100% correctes.