APA način citiranja (7. izdanje)

Charan, R. (2007). What the Customer Wants You to Know. Portfolio/Penguin.

Čikaški stil citiranja (17. izdanje)

Charan, Ram. What the Customer Wants You to Know. Gururgram: Portfolio/Penguin, 2007.

MLA način citiranja (9. izdanje)

Charan, Ram. What the Customer Wants You to Know. Portfolio/Penguin, 2007.