Strategic Brand Management

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Detaylı Bibliyografya
Yazar:	Keller, Kevin Lane
Diğer Yazarlar:	Swaminathan, Vanitha
Materyal Türü:	Kitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	Harlow Pearson 2020
Edisyon:	5th
Konular:	Brand management
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
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Strategic Brand Management
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Strategic brand management : building, measuring, and managing brand equity
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Strategic Brand Management: Building, Measuring and Managing Brand Equity
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Yazar:: Keller, Kevin Lane
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Yazar:: Keller, Kevin Lane
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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
Yazar:: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2020)

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Yazar:: Keller, Kvin Lane
Baskı/Yayın Bilgisi: (2015)

Strategic Brand Management
Yazar:: Keller, Kvin Lane; Parameswaran, Ambi M G; Jacob, Isaac
Baskı/Yayın Bilgisi: (2015)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2020)

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Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2017)

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Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2012)

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
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Best Practice Cases in Branding: Lessons from the World's Strongest Brands
Yazar:: Keller, Kevin Lane
Baskı/Yayın Bilgisi: (2009)

Strategic brand management for B2B markets
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Baskı/Yayın Bilgisi: (2010)

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Baskı/Yayın Bilgisi: (2003)