APA aipamena

Kapferer, J. N. (2012). The New Strategic Brand Management (5th.). Kogan Page Ltd.

Chicago Style aipamena

Kapferer, Jean Noel. The New Strategic Brand Management. 5th. London: Kogan Page Ltd, 2012.

MLA aipamena

Kapferer, Jean Noel. The New Strategic Brand Management. 5th. Kogan Page Ltd, 2012.

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