Kotler, P., & Keller, K. L. (2016). Marketing Management (15th.). Pearson India Education Services Pvt, Ltd.
Lua i Stíl Chicago (17ú heag.)Kotler, Philip, agus Kevin Lane Keller. Marketing Management. 15th. Noida: Pearson India Education Services Pvt, Ltd, 2016.
Lua MLA (9ú heag.)Kotler, Philip, agus Kevin Lane Keller. Marketing Management. 15th. Pearson India Education Services Pvt, Ltd, 2016.
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