Moriarty,Sandra. (2016). Advertising & IMC: Principles & practice (10th.). Pearson.
Chicago Style (17th ed.) CitationMoriarty,Sandra. Advertising & IMC: Principles & Practice. 10th. Noida: Pearson, 2016.
MLA (9th ed.) CitationMoriarty,Sandra. Advertising & IMC: Principles & Practice. 10th. Pearson, 2016.
Warning: These citations may not always be 100% accurate.