Integrated Advertising Promotion and Marketing Communications
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主要作者: | |
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格式: | 图书 |
出版: |
New Delhi
Pearson Education
2014
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版: | 6th ed |
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MARC
LEADER | 00000nam a2200000Ia 4500 | ||
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100 | |a Clow, Kenneth E; Baack, Donald E | ||
250 | |a 6th ed | ||
020 | |a 9789330000000 | ||
650 | |a Integrated Advertising Promotion and Marketing Communications,Communication in marketing | ||
942 | |c BK | ||
245 | |a Integrated Advertising Promotion and Marketing Communications | ||
260 | |a New Delhi |b Pearson Education |c 2014 | ||
082 | |a 659.1 |b CLO | ||
300 | |a 455p, 24cm | ||
999 | |c 364 |d 364 | ||
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