Integrated Advertising Promotion and Marketing Communications

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Bibliographic Details
Main Author:	Clow, Kenneth E; Baack, Donald E
Format:	Book
Published:	New Delhi Pearson Education 2014
Edition:	6th ed
Subjects:	Integrated Advertising Promotion and Marketing Communications,Communication in marketing
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100		\|a Clow, Kenneth E; Baack, Donald E
250		\|a 6th ed
020		\|a 9789330000000
650		\|a Integrated Advertising Promotion and Marketing Communications,Communication in marketing
942		\|c BK
245		\|a Integrated Advertising Promotion and Marketing Communications
260		\|a New Delhi \|b Pearson Education \|c 2014
082		\|a 659.1 \|b CLO
300		\|a 455p, 24cm
999		\|c 365 \|d 365
952		\|0 0 \|1 0 \|4 0 \|6 659_100000000000000_CLO \|7 0 \|9 466 \|a 50008177 \|b 50008177 \|d 2014-08-16 \|g 420.00 \|l 3 \|o 659.1 CLO \|p BM5667 \|r 2019-06-22 \|s 2019-05-24 \|y BK