Mckain, S. (2005). What Customers Really Want. Jaico Publishing House.
Chicago Style (17th ed.) CitationMckain, Scott. What Customers Really Want. Mumbai: Jaico Publishing House, 2005.
MLA (9th ed.) CitationMckain, Scott. What Customers Really Want. Jaico Publishing House, 2005.
Warning: These citations may not always be 100% accurate.