Surmanek Jim. (1996). Media Planning (3rd.). McGraw Hill.
Lua i Stíl Chicago (17ú heag.)Surmanek Jim. Media Planning. 3rd. McGraw Hill, 1996.
Lua MLA (9ú heag.)Surmanek Jim. Media Planning. 3rd. McGraw Hill, 1996.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.