APA (7th ed.) Citation

Keller, K. L. (2008). Strategic Brand Management (1.). Tata McGraw Hill Pvt. Ltd.

Chicago Style (17th ed.) Citation

Keller, Kevin Lane. Strategic Brand Management. 1. New Delhi: Tata McGraw Hill Pvt. Ltd, 2008.

MLA (9th ed.) Citation

Keller, Kevin Lane. Strategic Brand Management. 1. Tata McGraw Hill Pvt. Ltd, 2008.

Warning: These citations may not always be 100% accurate.