Keller, K. L. (2008). Strategic Brand Management (1.). Tata McGraw Hill Pvt. Ltd.
Chicago Style (17th ed.) CitationKeller, Kevin Lane. Strategic Brand Management. 1. New Delhi: Tata McGraw Hill Pvt. Ltd, 2008.
MLA (9th ed.) CitationKeller, Kevin Lane. Strategic Brand Management. 1. Tata McGraw Hill Pvt. Ltd, 2008.
Warning: These citations may not always be 100% accurate.