Keller, K. L. (2008). Strategic Brand Management (1.). Tata McGraw Hill Pvt. Ltd.
Chicago Style aipamenaKeller, Kevin Lane. Strategic Brand Management. 1. New Delhi: Tata McGraw Hill Pvt. Ltd, 2008.
MLA aipamenaKeller, Kevin Lane. Strategic Brand Management. 1. Tata McGraw Hill Pvt. Ltd, 2008.
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