APA citiranje

Gerzema John. (2008). Brand Bubble: Looming Crisis in Brand Value. Jossey Bass.

Chicago Style (17th ed.) Citation

Gerzema John. Brand Bubble: Looming Crisis in Brand Value. New Jersey: Jossey Bass, 2008.

MLA citiranje

Gerzema John. Brand Bubble: Looming Crisis in Brand Value. Jossey Bass, 2008.