APA (7th ed.) Citation

Aaker David A. (1996). Building Strong Brands. Free Press.

Chicago Style (17th ed.) Citation

Aaker David A. Building Strong Brands. New York: Free Press, 1996.

MLA (9th ed.) Citation

Aaker David A. Building Strong Brands. Free Press, 1996.

Warning: These citations may not always be 100% accurate.