Cita APA (7a ed.)

S.Ramesh Kumar. (2017). Consumer Behavior (2ed ed.). Pearson.

Cita Chicago Style (17a ed.)

S.Ramesh Kumar. Consumer Behavior. 2ed ed. Delhi: Pearson, 2017.

Cita MLA (9a ed.)

S.Ramesh Kumar. Consumer Behavior. 2ed ed. Pearson, 2017.