Schmitt, B. (2003). Customer Experience Management: A Revolutionary Approach to Connecting with your Customers. Johm Wiley.
Cita Chicago (17th ed.)Schmitt, Bernd. Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. New Jersey: Johm Wiley, 2003.
Cita MLA (9th ed.)Schmitt, Bernd. Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. Johm Wiley, 2003.
Atenció: Aquestes cites poden no estar 100% correctes.