Schmitt, B. (2003). Customer Experience Management: A Revolutionary Approach to Connecting with your Customers. Johm Wiley.
Παραπομπή σε μορφή Chicago (17η εκδ.)Schmitt, Bernd. Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. New Jersey: Johm Wiley, 2003.
Παραπομπή σε μορφή MLA (9th εκδ.)Schmitt, Bernd. Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. Johm Wiley, 2003.
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