Keller, K. L. (2015). Strategic brand management: Building, measuring, and managing brand equity (4th.). Pearson.
Цитирование в стиле Чикаго (17-е изд.)Keller, Kevin Lane. Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th. Noida: Pearson, 2015.
Цитирование MLA (9-е изд.)Keller, Kevin Lane. Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th. Pearson, 2015.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.