Strategic brand management : building, measuring, and managing brand equity

Benzer Materyaller

• Strategic Brand Management: Building, Measuring, and Managing Brand Equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2020)
• Strategic Brand Management: Building, Measuring and Managing Brand Equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2015)
• Strategic brand management : building, measuring, and managing brand equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2022)
• STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
  Yazar:: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
  Baskı/Yayın Bilgisi: (2016)
• STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
  Yazar:: KELLER KEVIN LANE
  Baskı/Yayın Bilgisi: (2008)