Strategic brand management : building, measuring, and managing brand equity
Wedi'i Gadw mewn:
Prif Awdur: | Keller, Kevin Lane |
---|---|
Fformat: | Anhysbys |
Iaith: | Saesneg |
Cyhoeddwyd: |
Noida
Pearson
2015
|
Rhifyn: | 4th |
Pynciau: | |
Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Eitemau Tebyg
-
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020) -
Strategic Brand Management: Building, Measuring and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2015) -
Strategic brand management : building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2022) -
STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
gan: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
Cyhoeddwyd: (2016) -
STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
gan: KELLER KEVIN LANE
Cyhoeddwyd: (2008)