Kapferer, J. (2012). Luxury strategy: Break the rules of marketing to build luxury brands (2nd.). Kogan Page.
Chicago Style (17th ed.) CitationKapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. USA: Kogan Page, 2012.
MLA (9th ed.) CitationKapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. Kogan Page, 2012.
Warning: These citations may not always be 100% accurate.