Kapferer, J. (2012). Luxury strategy: Break the rules of marketing to build luxury brands (2nd.). Kogan Page.
Chicago-viite (17. p.)Kapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. USA: Kogan Page, 2012.
MLA-viite (9. p.)Kapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. Kogan Page, 2012.
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