Kapferer, J. (2012). Luxury strategy: Break the rules of marketing to build luxury brands (2nd.). Kogan Page.
Style de citation Chicago (17e éd.)Kapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. USA: Kogan Page, 2012.
Style de citation MLA (9e éd.)Kapferer, Jean-Noël. Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. 2nd. Kogan Page, 2012.
Attention : ces citations peuvent ne pas être correctes à 100%.