Lynn Gary S. & Reilly Richard R. (2002). Blockbusters: The five keys to developing great new products. Harper Business ,HarperCollins Publishers.
Cita Chicago Style (17a ed.)Lynn Gary S. y Reilly Richard R. Blockbusters: The Five Keys to Developing Great New Products. NewYork: Harper Business ,HarperCollins Publishers, 2002.
Cita MLA (9a ed.)Lynn Gary S. y Reilly Richard R. Blockbusters: The Five Keys to Developing Great New Products. Harper Business ,HarperCollins Publishers, 2002.
Precaución: Estas citas no son 100% exactas.