Lynn Gary S. & Reilly Richard R. (2002). Blockbusters: The five keys to developing great new products. Harper Business ,HarperCollins Publishers.
Citação norma ChicagoLynn Gary S. and Reilly Richard R. Blockbusters: The Five Keys to Developing Great New Products. NewYork: Harper Business ,HarperCollins Publishers, 2002.
Citação norma MLALynn Gary S. and Reilly Richard R. Blockbusters: The Five Keys to Developing Great New Products. Harper Business ,HarperCollins Publishers, 2002.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.