Parasuraman A & Colby Charles L. (2001). Techno-Ready Marketing: How and why your Customers adopt technology. The Free Press & Simon & schuster.
Chicago (17e ed.) BronvermeldingParasuraman A en Colby Charles L. Techno-Ready Marketing: How and Why Your Customers Adopt Technology. NewYork: The Free Press & Simon & schuster, 2001.
MLA (9e ed.) BronvermeldingParasuraman A en Colby Charles L. Techno-Ready Marketing: How and Why Your Customers Adopt Technology. The Free Press & Simon & schuster, 2001.
Let op: Deze citaties zijn niet altijd 100% accuraat.