Kotler Philip & Hessekiel David & Lee Nancy R. (2012). Good Works!: Marketing and Corporate initiatives that Build a better world-- and the bottom line. Wiley India & Collins Business , Harper collins.
Citace podle Chicago (17th ed.)Kotler Philip a Hessekiel David & Lee Nancy R. Good Works!: Marketing and Corporate Initiatives That Build a Better World-- and the Bottom Line. New Dehli , India: Wiley India & Collins Business , Harper collins, 2012.
Citace podle MLA (9th ed.)Kotler Philip a Hessekiel David & Lee Nancy R. Good Works!: Marketing and Corporate Initiatives That Build a Better World-- and the Bottom Line. Wiley India & Collins Business , Harper collins, 2012.
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