Macrae Chris. (1996). Brand Chartering Handbook: How brand organizations learn "living scripts". Addison Wesley Publishing Com.
Lua i Stíl Chicago (17ú heag.)Macrae Chris. Brand Chartering Handbook: How Brand Organizations Learn "Living Scripts". England: Addison Wesley Publishing Com, 1996.
Lua MLA (9ú heag.)Macrae Chris. Brand Chartering Handbook: How Brand Organizations Learn "Living Scripts". Addison Wesley Publishing Com, 1996.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.