APA (7th ed.) Citation

Beckwith Harry. (1997). Selling the invisible: A field guide to modern marketing. Warner Books / Time Warner Company.

Chicago Style (17th ed.) Citation

Beckwith Harry. Selling the Invisible: A Field Guide to Modern Marketing. NewYork ,USA: Warner Books / Time Warner Company, 1997.

MLA (9th ed.) Citation

Beckwith Harry. Selling the Invisible: A Field Guide to Modern Marketing. Warner Books / Time Warner Company, 1997.

Warning: These citations may not always be 100% accurate.