Cita APA (7a ed.)

Gothelf Jeff & Seiden Josh. (2017). Sense & Respond: How successful organizations listen to customers and create new products continuously. HBRP.

Cita Chicago Style (17a ed.)

Gothelf Jeff y Seiden Josh. Sense & Respond: How Successful Organizations Listen to Customers and Create New Products Continuously. USA: HBRP, 2017.

Cita MLA (9a ed.)

Gothelf Jeff y Seiden Josh. Sense & Respond: How Successful Organizations Listen to Customers and Create New Products Continuously. HBRP, 2017.