Lee Bill. (2012). Hidden Wealth of Customers: Realizing the untapped value of your most important asset. HBRP.
Chicago Style (17th ed.) CitationLee Bill. Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. USA: HBRP, 2012.
MLA (9th ed.) CitationLee Bill. Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. HBRP, 2012.
Warning: These citations may not always be 100% accurate.